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BATTLE OF ALL BATTLES AMONG EMAIL GIANTS

Constant Contact vs MailChimp
2019 Review and Analysis

Constant Contact and Mailchimp are two of the most well-established email
marketing service providers in the world. When it comes to service and
reputation, both constant contact and mailchimp are considered best in class.
But, in the battle of constant contact vs mailchimp, which company is the
de-facto #1 option in email marketing. Buckle up your seat belt because our
review is about to crown the true and undisputed king of email marketing services.
Disclosure: To sustain this free service, we receive affiliate commissions via some of our links. This doesn’t affect rankings.
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The Weigh-In: Brief Overview Of This Epic Battle

There are numerous email marketing entities in the marketplace today all vying for the title to be the best, but in this extremely competitive landscape, Constant Contact has been the go to option in the industry for more than 20 years while Mailchimp has established their enviable reputation for the work they have done with some major corporations. Both have dominated this industry for sometime and 2019 figures to be no different. In this review, we'll focus on the five most important email marketing features and we'll highlight which company has an edge with each.
CONSTANT CONTACT VS MAILCHIMP - ROUND 2

Reporting and Analytics

Having access to relevant and timely data is one of the most important elements of any email marketing campaign. I am happy to report that both constant contact and mailchimp provide detailed reports and data for many specific areas including bounce rate, open rate and clickthrough rate. However, one company does it better and that company is Constant Contact. In this epic battle of mailchimp vs constant contact, sometimes it's the little differences that makes all of the difference.
We were thoroughly impressed with the immense features and detailed reports that Constant Contact had to offer their clients. Additionally, we were impressed with the incorporation of Google Analytics which is a must have option. Setting up Google Analytics did take an additional step with Constant Contact but we appreciated that because it added an additional security element to the process. Additionally, with Constant Contact, you have the ability to monitor campaigns over time with their enhanced engagement report as well as track which campaigns got the most clicks in comparsion to others with their exclusive heat map tool.
WINNER
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FREE FOR 60 DAYS. NO CONTRACT. NO CREDIT CARD!

Constant Contact delivers big time in this area providing 60 days of service for FREE! No credit card required. No Contract required. We were extremely impressed with this offer and recommend to test drive their services today.

CONSTANT CONTACT VS MAILCHIMP - ROUND 3

Email Marketing Automation

Constant Contact has several automation capabilities including setting up specific triggers based on different online behavior, but Mailchimp wins the battle of email marketing automation because of it's simplicity yet efficient, effective and fully integrated automation options. Some options that you can expect to see with mailchimp is specific "set and forget" triggers tailored to the clicks that you are receiving. Additionally, mailchimp's automation toolkit includes automation of segmented contacts and a more diverse selection of social media and app integration which provides ample ability to nurture and cultivate leads. Another nice feather in the cap for mailchimp is their inclusion of autoresponders with each and every plan that they offer.
WINNER
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CONSTANT CONTACT VS MAILCHIMP - ROUND 4

Design Elements

This is one area where Constant Contact is superior to all rivals including mailchimp. We did an extensive review of Constant Contact, specifically looking at their design elements, design capabilities as well as the implementation of their templates and we came away impressed.
Mailchimp may offer more editing functionality, but Constant Contact offers more professional templates which are flexible, functional and completely mobile responsive. In an age where clients are relying more of their mobile devices, this is an extremely important and vital asset. We appreciated the simplicity in utilizing the intuitive editing platform. Everything seemed seamless and easy to use. We did not have to spend hours and hours learning how to adjust certain elements as you would with other email marketing companies. The diverse selection of edible and beautiful templates are awesome especially when you are creating a campaign that is dedicated to a certain niche.
WINNER
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CONSTANT CONTACT VS MAILCHIMP - ROUND 5

Pricing Showdown

For those of you who aren't familiar with the way that we conduct reviews with respect for pricing, we take into account not only the price aspect of it, but the overall value that you are getting for the dollar. In this mailchimp vs constant contact war, there are some unique differences in pricing based on what your needs are. We are going to break down the two main aspects of each of their pricing standards and determine a winner.
FREE PLAN/FREE PROMOTION
On the surface, the forever free plan seems like the more logical winner in this area, but the lack of support and premium features may not be what most companies and entrepreneurs may need so it will be important to see what features that your business will need in order to drive their respective email marketing campaign. From a Constant Contact perspective the free trial affords you the opportunity to test drive their services without any obligation and commitment, thus providing flexibility. For this aspect of pricing, mailchimp wins slightly based on volume, but it's close because of the lack of support.
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PRICING CHARTS
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BASIC AND PREMIUM OPTIONS
This is why we consider ourselves to be the best when it comes down to reviews. We look at every aspect of a company and provide the information that you need to make an informed decision. Many reviews were adamant about how mailchimp is a cheaper alternative to constant contact, but this is not the case.
From a premium perspective, Constant Contact blows mailchimp out of the water. Lets use an email subscriber base of 5,000 emails for this example. The Email Plus option for Constant Contact for a subscriber base of 5,000 emails monthly will cost you $95 after the free trial on a month to month basis. If you opt for 12 month pricing, you'll get a 15% discount reducing the pricing even further to just $80.75 per month.
Using the same subscriber base for Mailchimp, a 5,000 email subscriber base will cost you upwards of $50 per month plus and additional $199 per month charge for their "pro subscription" feature package which is identical to the Email Plus package that Constant Contact offers for as little as $80.75 with their 12 month subscription. So with Constant Contact you are saving $169.25 per month and over $2000 per year. I think that we have a definite winner in this area.
WINNER
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PRICING CHARTS
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FREE FOR 60 DAYS. NO CONTRACT. NO CREDIT CARD!

Constant Contact delivers big time in this area providing 60 days of service for FREE! No credit card required. No Contract required. We were extremely impressed with this offer and recommend to test drive their services today.

AND WE GO TO THE SCORECARD...

Constant Contact Wins The Battle!

Constant Contact proved to the more the dynamic option for your email marketing needs in 2019 and beyond. In a decisive victory, Constant Contact soared above mailchimp in design elements, reporting/analytics, deliverability and pricing.
In an epic battle of constant contact vs mailchimp, mailchimp did hold their own in automation as well as demonstrating an impressive lineup of tools and functionality, but overall the lack of support with their free plan after the initial 30 days, lack of design elements including template selection as well as their extremely pricey professional packages is what ultimately gave Constant Contact the overall win.
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PROFESSIONAL DISCLOSURE/DISCLAIMER

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MAILCHIMP VS CONSTANT CONTACT

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